Measure your success – Creator Academy YouTube
YouTube Analytics is your channel's pulse. Learn how to measure your success on the platform today.
YouTube Analytics is your channel's pulse. Learn how to uncover trends to see what’s working and what's not. Find out who’s watching, what they like to watch and which videos could make you the most money.
Understanding your video reach on YouTube
Wondering about the size of your active audience? What about the number of times your video thumbnails were shown, or how these thumbnail impressions turned into views and watch time? Learn how YouTube Analytics can now show your potential reach on YouTube.
How is my channel doing?
How do you know if your videos are doing well? YouTube Analytics can help unlock your path to success.
How much money am I making?
When you monetise on YouTube, we share our revenue with you. See how your audience contributes to this payment so you can make decisions for your future videos.
Common YouTube Analytics questions
Are you wondering what may have caused a drop in your channel's watch time, views or earnings? Here are some scenarios that can help you determine what happened and what to do next.
Who's watching my channel?
Knowing your audience and their behaviours can help you to tailor your videos and build an audience of fans who love your stuff!
How engaged is my audience?
You can turn your channel into a viewing destination. Find out which videos your viewers interact with and like the most.