Add the right music
Music in your videos can have a powerful, emotional impact on your audience. Music can help you tell a story with emotion and rhythm and help viewers understand the tone of your video. If you know where to find the right music and how to utilize it effectively, you’ll have your fans singing along with your video and sharing it with their friends.
The right music can make a moment more meaningful. Find the perfect music to reach the hearts of your viewers.
Feel the rhythm
Music can help guide your audience’s emotions when they watch your videos. It can add emotion, rhythm and energy, and convey messages and meaning in the absence of dialogue. There are many ways to use music creatively. Try using a music track to set the tone of your video. Is it a comedy? Perhaps find something fun. Is it an action piece? Consider selecting a track with an insistent beat.
See it in action
Music can make you jumpThe music and sound effects in BlackBoxTV’s “Where Are You?” not only set the mood but also enhance pivotal moments of the story. (Video in English)
Creating a musical vlogHeartfelt songs, integrated into the narrative like a musical, help to illustrate this young man’s lonely journey. (Video in English)
The right music can make viewers fall in love with your video. But if you didn’t create every part of your video, you’ll need to learn more about the rules for using someone else’s copyrighted work. Find out more about copyright on YouTube here. Always ensure that you have the proper rights, and don’t take music that doesn’t belong to you.
YouTube’s Audio Library lets you browse and download music that you can use for free. Or, turn to online resources such as Audiosocket that allow you to search for music by tempo, mood, length of time, and even type of instrument. Another option is to search locally for music. There are many talented bands, singers, musicians, and composers trying to get their start just like you; you could connect with them and ask to use their original music for your work.
- Manage your content on YouTube
- Swap out audio tracks in your videos
- YouTube Free Audio Library
- Tips for legal use of music with creative commons (Resource in English)
- Free music from the artist Moby (Resource in English)
Test out the turntables
Experiment with various styles and types of music when editing your video together. Try inserting a track or two and then watch your video from beginning to end to see how the music fits. Maybe even ask a friend what they think, or if they prefer one track to another in a particular scene. Is there a mood you can create with certain tracks? Pay attention to how different tracks can make the scene seem different.
Do your videos have a more powerful impact with music?
Consider asking your audience to comment on your music selections.
Does music help to keep your audience engaged?Try it now
Try adding music to one of your published videos and then re-upload it. Check your YouTube Analytics Audience retention report to see if your audience watches the new version of the video longer.